Collection: Fitflop

Fitflop is a British footwear brand founded in 2007, known for its biomechanically engineered midsoles. Each style is designed to absorb shock and reduce pressure underfoot, blending ergonomic comfort with contemporary design.

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Fitflop at Cordners

Fitflop is a British footwear brand founded in 2007 by Marcia Kilgore, a former beauty entrepreneur who set out to design comfortable footwear without compromising on style. The brand's signature Microwobbleboard midsole — a biomechanically-engineered cushioning platform — has now featured in over 100 million pairs of sandals, trainers and shoes sold worldwide.

The Microwobbleboard works by absorbing shock through multiple density layers and providing built-in arch support. The result is footwear that feels noticeably more cushioned than competitors, particularly for wearers who stand or walk for long periods. Many podiatrists recommend Fitflop for plantar fasciitis, lower back issues, and general foot fatigue — the cushioning genuinely reduces impact.

The range covers summer sandals (the brand's biggest category), winter boots, slippers, trainers and yoga-inspired ballerinas. Fitflop balances technical comfort engineering with contemporary styling — these aren't orthopaedic-looking shoes, they're modern designs that happen to be exceptionally comfortable. The brand has won multiple foot-health endorsements from APMA (American Podiatric Medical Association) and similar bodies.

Fitflop sizing uses UK standards and generally runs true to size. The sandal range can feel slightly narrow across the forefoot for wide-footed wearers — if you're in between sizes, going up half a size is sensible. The Microwobbleboard takes a few hours of wear to settle into its optimum compression, after which it stays consistent for the life of the shoe.

Care: Fitflop's synthetic and rubber soles are exceptionally durable and water-resistant. Leather Fitflops benefit from occasional conditioning. The brand's slippers can typically be machine-washed at 30 degrees with a gentle cycle. Replacement insoles are available for some styles when the originals start to compress after heavy daily use.

Cordners has been Northern Ireland's footwear specialist since 1937. Family-owned across three generations, we've built our reputation on three things: choosing the brands customers can trust, fitting shoes properly using trained staff and free in-store measuring, and standing behind every pair we sell. Our stores across Northern Ireland stock the widest range of footwear in the region, and our online store brings that same expertise to anyone in the UK and Ireland.

Every pair is sourced directly from the brand or its authorised UK distributor — what you order is 100% genuine and comes with the manufacturer's full warranty. Free 30-day returns means you can try at home with zero risk. If the size or style isn't right, send them back at our expense. Free standard UK delivery on orders over £75, with next-day delivery available on orders placed before 2pm Monday to Friday. Click-and-collect from any Cordners store across Northern Ireland is free of charge, with stock typically ready within one working day. Need sizing advice? Visit any Cordners store for a free fitting from our trained team, or chat to us online during business hours.

Frequently Asked Questions

What makes Fitflop different from regular sandals?

Fitflop uses Microwobbleboard technology, a biomechanically-engineered midsole that absorbs shock and provides built-in arch support.

Are Fitflops good for plantar fasciitis?

Many wearers with plantar fasciitis find Fitflop's cushioned midsole and built-in arch support helpful. Always check with a podiatrist for your specific case.

Do you stock the full Fitflop range?

We carry a curated selection of Fitflop's most popular styles, refreshed each season. If you've seen a specific Fitflop style elsewhere that you can't find here, get in touch — we can often source individual styles from the brand directly.

Where can I try on Fitflop shoes?

All Cordners stores carry our most popular Fitflop styles. Visit any of our stores for a free fitting with our trained team. You can call ahead to confirm a specific style is in stock.

Is Fitflop good value compared to competitors?

Fitflop is positioned as a quality footwear brand. Our prices match the brand's recommended retail and we run regular sales — sign up to our newsletter to be alerted.

How quickly will my Fitflop order arrive?

Standard UK delivery on Fitflop is 2-3 working days. Next-day delivery is available on orders placed before 2pm Monday-Friday. Free delivery on orders over £75.

Can I return Fitflop shoes if they don't fit?

Yes. We offer free 30-day returns on all Fitflop purchases, provided the shoes are unworn and in their original packaging. Use the prepaid returns label included with your order.

Are these the latest Fitflop styles?

Yes, we work directly with Fitflop and their distributors to bring you the current season's collections. Our buying team refreshes the range every few weeks.

Eve

"Exceptional quality and service. I've been shopping at Cordners for years and they never disappoint. The staff are knowledgeable and always help me find the perfect."
Eve

Odessa

"I'm consistently impressed with the quality and style at Cordners. Their curated selection always has something special, and the service is top-notch."
Odessa

Anna

"These aren't just shoes, they're investments. Cordners carefully selects pieces that stand the test of time. My purchases from years ago still look pristine."
Anna

Vella

"I trust Cordners completely with my footwear choices. They only stock the finest brands and their expertise shows. Three decades of excellence for a reason."
Vella

Eve

"Exceptional quality and service. I've been shopping at Cordners for years and they never disappoint. The staff are knowledgeable and always help me find the perfect ."
Eve